Efficiency is often one of the most important goals for many companies and describes the lowest possible effort between work and output.

Additionally, efficiency also plays an important role in online marketing which is why we at Claneo have created a separate department called Marketing Efficiency. Our experts in this area ensure that a wide range of data is carefully tracked, analyzed, and clearly presented so nothing stands in the way when processing your data.

Why are Marketing Efficiency measures useful?

The most important element in the measurement of data is the correct setup of the analysis tools, with the help of which our marketing department can track the various marketing activities down to the smallest detail, from the analysis of the customer’s purchasing behavior to the purchasing history and the purchasing process. Data analytics can help a company to understand its users, make data-driven marketing decisions and implement measures.Furthermore, a solid tracking setup creates the basis for developing well-founded hypotheses in the area of conversion optimization. A/B testing can then be used to monitor and help improve your marketing efforts.

We help you develop data-driven solutions

Our Marketing Efficiency team is committed to supporting our customers in the areas of data analytics, UX & conversion optimization in the best possible way and to contribute to the improvement of user flow and the increase of conversion rates with tailor-made concepts.

Unser Marketing Efficiency Team hat es sich somit zur Aufgabe gemacht, unsere Kund:innen in den Bereichen Data Analytics, UX & Conversion Optimierung bestmöglich zu unterstützen und mit passgenauen Konzepten zur Verbesserung von Nutzungsflow und der Steigerung von Conversionrate beizutragen.